VRAI, Art Director / 2019-2021 (Los Angeles)
Creative lead for luxury lab grown diamond jewelry ecomm brand 

Rebranded visual identity following corporate leadership changes in 2019. Led brand direction for 2020 Q3 to team performance of sales surpassing our entire 2019 fiscal revenue in just one quarter. Led development of brand roadmap and all content used across platforms in evergreen and seasonal campaigns.